You're Invited! How to Bridge Winery Sales + Finance Teams

Every so often, we get a very cool chance to co-lead a webinar with wine industry thought leaders and colleagues, on a topic that matters to us all.

Please consider this your official invitation to join us, for a special webinar two weeks from today.

The co-lead? Geni Whitehouse of BD&Co in Napa, a team of finance experts with a laser focus on the wine industry. Geni herself has been named one of the 25 most powerful women in accounting, and she brings very deep expertise to the table along with high-level thought leadership.

Your colleagues? Sandra Demaria, Director of Sales and Marketing at Ehlers Estate, and Erika Boudreaux, Director of Membership and Sales at Peju Winery, who will speak from their boots-on-the-ground perspective.

Our topic? How to bridge the gap between a winery's sales team and their finance team. "Too often," Geni says, "sales and accounting teams operate with two different sets of numbers and little shared understanding. The result? Missed opportunities and misaligned priorities."

It does not have to be that way.

Join us on Wednesday, August 20 at 9 am PST for this important webinar, "From Grapes to Gross Margin: Aligning Sales and Accounting through Smart Data."

It's free to attend, and the registration link is here.

As always, please let me know if you have any questions —

Thank you,
Cathy